POPPIN JOE'S GOURMET KETTLE KORN

While I had foundational knowledge of wireframes, this project was my first time sketching out a website’s structure. It required careful consideration of both the target audience and the stakeholder’s requirements, making it challenging to find a balance that addressed both effectively.
Through multiple rough drafts, I refined the layout and clarified each element’s purpose within the structure. Although the process was complex, I successfully incorporated essential tools and features to enhance user scannability. This experience deepened my understanding of user-focused design and the importance of aligning audience needs with stakeholder expectations.

Technology

• Adobe Acrobat: Combined all sketches that were planned out into one single document for easier access and scan ability.

Program Outcomes

Rhetorical Knowledge: The images gave a clear vision for the outcomes to ensure that they met the stakeholders’ needs.
Critical Thinking: Considered the users’ needs when planning the layout for better user experience.
Practice & Processes: Conducted multiple drafts based on feedback from other peers.

CONTENT STRATEGY

STYLE GUIDE